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What is a fundamental tactic for creating lasting contacts?


Be a connector. Be willing to share contacts, ideas and make introductions. By establishing a personal connection and helping make connections-you both give and get value. True networking is not transactional it's a long-term relationship based on trust and sharing.


Marketing your business using the 4P's in repositioning yourself. 

 

Strategy Decision Areas:  

 

Product - Physical good, service, features, quality level, accessories,  instructions, warranty, packaging, branding. Place - Locations, tangible, internet, managing channels, transporting, service levels, storage. Promotion - Kind, motivation, blend, objectives, targets, media types,  publicity, salespeople, training. Price - Flexibility, geographich terms, discounts, allowances,  objectives.

 

Channel of Distribution – Is any series of firms (or individuals) that participate in the flow of products from producer to final user or consumer.

 

Marketing Concept -

Satisfying the customer - profit.

Production Orientation -

Needs of society.

Marketing Orientation -

Carry out the marketing concept.

 

Keys to Building Satisfied Customers/Profitable Relationships

 

Superior Customer Value

Customer Acquisition

Customer Satisfaction

Customer Retention

Profitable Relations with Customers

Total Company Effort To Satisfy Customers

 

This is our plan for YOU...!!!

 

Sending out a special thank you to the following people who without them along with my family, this "SHOWCASE" would not be.  Your support, encouragement, belief pushed me to the limit of believing that yes I can do this.  You inspire me in reaching higher than ever before.  I appreciate you with much joy.

Denise Anderson Bose, Tamika Harrington, Bonnie Soto, Jo-Ann Maker, Michelle Troy, (Aunt Alice Washington), Mary Cornish, Mr. Lee Green (Chairman National Black Business Trade Association), Women Entrepreneur of America, Inc., Founder & President, Yolanda Lamar, Deon & Clarice, Glorist Moore, Hugh Gaddy Jr., Cheryl McDonough, Claire Nagel.

My two bestest friends (Grandchildren) Anaya & Amir when I see your faces you make me work even harder, and my son Damon...thank you for your support and for wanting to be such a big part in seeing "SHOWCASE" become its best.

Printing Companies

Jayne Jenkins - Office Depot Regional Production Facility 2962 Staff

1781 Crossroads Drive, Odenton MD 2113

Phone: 410-305-5313 - Fax: 410-305-5315 jayne.jenkins@officedepot.com

 

Mrs. Cheryl McDonough, OC Printing, Marmora, New Jersey 08223,

www.ocsprinting.com

 

I was having an issue at the beginning when I decided to go public with this directory, and I shared my concern, then I received this reply from someone whom I didn't even really know on a personal basis, but moreso a business relationship, sometimes a stranger gives you just what you need at the right time....

"No problem my prayers are with you and Showcase.  Everything will happen in it’s time, it has the potential to be bigger than you or I may see, don’t give up"        Michaela

Michaela Blanchard, Advertising Account Executive

The Afro American Newspapers, mblanchard@afro.com

410-554-8223

 

Thank you Michaela that comment made it alright...!!!

 

~~~

“SHOWCASE”Mag/Dir..Inc.,  the first black female owned publication of this kind in the Cape May County, Middle Township New Jersey area designed to keep you informed of services, information and resources available to you and our neighbors along with helping new entrepreneurs in reaching a wider audience.

 

The goal is to showcase the best and the vigilant . This publication highlights each business or organization with a short bio, picuture, services offered.

 

Currently “SHOWCASE” Mag/Dir..Inc. a bi-monthly publication is being filled with businesses and or organizations (and a personal story or two that encourages another in working and finishing those goals with much adversity but triumph in the end) from state to state.

 

            I was born and raised in Whitesboro, New Jersey.  I completed my formative years of education in Cape May County and am currently on pursuit in earning my Master’s Degree in Business/Public Administration.

 

During this journey called “my life”, I’ve discovered that my purpose is to help motivate others to their highest level of achievement.  Because of this new found knowledge, the transforming effect it ha s  had  on my life, my Showcase is born.

 

            The experience that comes by being a mother, grandmother, sister, friend and Auntie, has served only to heighten the importance of this responsibility and its execution.  It is an ideology that was clarified for me  when I gained a personal relationship with my God, who showed me that daily survival and the material things of this world have more to do with personal elevation, as opposed to witnessing and embracing the spirit filled presence evident in everything we give, do and say and everyone who crosses our path, on a  daily basis. Choosing the later completely changed my life and its’ direction.

 

            My destiny visible, my life’s purpose clearly defined, I am able now to wholly appreciate every storm I weathered and every bit of joy that crossed my heart, in order to reach this place.  Having been one who pretty much played behind the scenes, not being much of a talker, more of a thinker, invisible if you will, it occurred to me how much I had gained and how absolutely selfish it would be to withhold such important information.  Silent then, I observed, analyzed and resolved in my head.   Today I am happy with who I’ve become and ready to share that wealth of knowledge and direction, most of which I pray, will only serve to enrich the lives of others.

 

            I accept and embrace that I hail from royalty, the King of kings.  I bask in the reality that I am of Him who is Lord over all, and I accept without guilt the gift of abundance that is promised to me.  I am no longer afraid to dream and believe me, I dream large and I dream lots…I ask for what it is I want, and I am specific.  He has obliged me many times, maybe not all at once and often not immediate, but always on time.   Let me share with you my WONDER:  Besides Showcase, I have founded the SEED Foundation (See Every Effort Develop). I am CEO/Co-President, with my brother Thomas Bethune, of BSB (Brother, Sister, Brother LLC).  I serve as Administrative Support for Cape Atlantic Integrated Network for Kids (CMO)  publisher  YC “Your Community” website.  I am a member of the  (NBBTA) National Black Business Trade Association,  Women Entrepreneur of America Inc.., National Council of Negro Women (NCNW), Website Administrator for Wealthy ChristianWomen .  How’s that for proving the devil is a liar hmmmm?  Not one to toot my own horn but….excuse me…toot toot!   So folks, this phoenix is risin’…..wish me well….watch for me……..better yet………join me.  I’m going to truly be here for you.

 

Showcase may be founded by an African American Woman, but Showcase is about the entire community…and striving to bring resources together in helping to bridge the gap that keeps us from helping one person at a time..


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